After twelve years of keeping subscription prices stable, Spotify has issued three price increases in two and a half years.
Spotify informed subscribers via email today that Premium monthly subscriptions will range from $12 to $13 per month as of users’ billing date in February. Spotify already propaganda Higher prices for new subscribers.
Although not explicitly mentioned in Spotify’s messaging, other plans are becoming more expensive as well. Monthly subscriptions for students range from $6 to $7. Prices for dual monthly plans, for two accounts in the same household, range from $17 to $19, and family plans, for up to six users, go from $20 to $22.
Spotify’s basic plan, which is only available as an older version for some Premium subscribers and costs $11 per month, will not be affected.
For years, Spotify subscribers have enjoyed stable pricing, but today’s announcement marks Spotify’s third price hike since July 2023. Spotify last raised prices in July 2024. Premium individual subscriptions rose from $11 to $12, Duo subscriptions rose from $15 to $17, and Family subscriptions increased from $17 to $20.
In 2024, Spotify blamed the price hike on its need to “invest in and innovate in the features of our products.” Today it was said:
Occasional price updates in our markets reflect the value Spotify provides, enabling us to continue to provide the best possible experience and benefit artists.
The reason given is vague, but some of the features Spotify has implemented recently include adding lossless audio in November, music videos in December, and new messaging features (one that lets you share your listening activity with friends and another that lets you request shared listening sessions called Jams) earlier this month. As it opened 11,000 square foot podcast studio In Hollywood this month.