What has just happened? Once placed as a successor to Ultra HD, he struggled with 8K TV to gain a commercial power. Sony was one of the most prominent supporters of technology, but she is now moving away from the market. A long -term return remains possible, but only if the wider industry conditions are transformed.
Sony quietly certain It has no plans to issue new 8K TVs anytime. Its latest models, 75 and 85 inches Bravia XR Z9K, were launched in 2022 and remained in rotation for two years. Now the company stops the entire line. Sony said that she might eventually return to 8K TVs, but there is not enough momentum on the market at the present time.
The remaining 8K TVs will remain on the shelves until the stock is running out. Its upcoming models focus on advanced QD panels with 4K Ultra HD accuracy, which are sold under the Bravia 8 II brand. The manufacturer also develops a 4K LCD model that includes RGB LED backlight.
It is determined by the ITU-R BT.2020 Standard for 8K broadcasting, the format supports 7680 x 4320 with 33.2 million pixels-4K linear accuracy, three times from 1440 pixels, and four times 1080 pixels. The newly introduced PlayStation 5 Pro supports the 8K via HDMI 2.1, but consumers have not shown great attention, and the 8K content remains rare.
The appearance of the PS5 Pro for the first time failed to ignite the calm interest in 8K content, and the remaining 8K TVs in the market are still selling at a premium compared to 4K Ultra HD models or even full HD models.
The 8K width screens need the original 8K content to provide optimal results because low -deficiency materials can offer artifacts or sprayers.
Ironically, Sony comes out of the TV 8K market while continuing to produce original 8K cameras designed to capture video extracts with a resolution of 7680 x 4320. The first adoption eager to get a jump on the 8K content that have very few options. Samsung released huge 8K TVs with mini -light lighting, while LG presented the latest 8K models in 2024 with the QNED 99 series.