Openai takes its stadium to Creatives Hollywood after launching a controversial video tool

Just months after the launch of Openai, Openai launched the controversial artificial intelligence tool to Video Sora for the general public, the company is photographing its sales directly to the directors of directors in Los Angeles and digital creators.

This week, the Chatgpt 11 maker shown a short film made of Sora on the big screen at Brain Dead Studios, a movie theater on Verfax Street. The event, called Sora Selects, aims to display film makers using Sora while marketing technology as well. The first such event was held for the company in New York in January, followed by Los Angeles the next station is Tokyo.

The films shown on Wednesday included various topics and environments created from artificial intelligence, including Middle Ages, dreams and sunset-with scenes showing humans, animals and landscapes produced by Amnesty International.

“I am very excited about people to move away with a feeling of that,” said Souki Manzur, Sora, the Openai artists program. These people are very creative. There is a lot that you can do with Sora.

Since the launch of Sora, Creatives have used the tool to make music videos, animation, commercial ads and other projects. Some independent film makers praised Bora, saying that she gives them the opportunity to test ideas without budget restrictions. But there was also a controversy in Hollywood about how Sora and other artificial intelligence tools can replace actors, artists of special influences and other workers in the entertainment industry.

Last week, more than 400 creators in Hollywood, including Ben Steller and AFA Duvirna, signed a letter asking the government to defend and support copyright laws when it comes to prosecution. Last year, I sent the book “Guild of America” ​​messages to studios that encourage them to take legal measures against artificial intelligence companies that used the book’s work to train artificial intelligence models without their permission.

Technology executives said that they should be able to train artificial intelligence models with available online content under the doctrine of “fair use”, allowing the reproduction of limited materials without permission from the copyright holder.

In 2023, writers and representatives strike to fight for more protection against artificial intelligence in their contracts with major studios.

Director Ryan Turner, 35, said that he moved to his artificial intelligence ethics while creating his movie “Wi-Fi Kingdom” by Sora Selects. His film sheds smartphone addiction and tablets using animals created from artificial intelligence.

“I love working with actors, so I was like,” said Terner, co -founder of Echobend Pictures and based in Los Angeles. “

Souki Mansoor, Sora Artist Program in Openai, talks at Open Text to-Video Tool’s Sora “Sora Selects” in Brain Dead Studios in Los Angeles on March 19.

(Etienne Laurent / for times)

Kingdom of Wi-FiIt was the first time that Turner in AI appeared on a large screen of an audience of 160 people, they laughed while his hierarchy showed an annoying lion from her partner to pass on his phone a lot.

“This is short [movie] “It is a notes,” Turner said, “It will be funny,” but instead, because of this tool, I can bring it to life. ”

Openai said he was pleased with the number of users who signed Sora since its launch in December, but they refused to share the numbers.

“It was more than we expected,” said Rohan Sahai, who leads the Surra Produce team in an interview.

“There are 10 Sora videos created every second.” Opered said that the four cities that use a wall are all outside – Seoul, Paris, Tokyo and Madrid. New York ranks fifth.

People can access the Sora with a ChatGPT+ or Pro and Sahai said that there is interference with Chatgpt users. While there are plans to issue a free version of Sora, it is not yet available.

Artificial intelligence companies participated in discussions with major studios about their technology, but a few deals related to content were announced, partly due to the legal concerns and concerns raised by talents.

Sahai said that there is “a lot of attention” from studios in Sora and that people in the industry use their personal accounts or obtain permission from their legal teams and information technology to test them.

“They have to obtain it legally and it is sensitive in terms of what they can use,” Sahai said. “The conversations occurred for a while and we made two pilots with interested people and where we just want to get their notes.”

The members of the public said they admired the extent of technology. They were displayed for a month of free arrival to Sora.

After watching the offers, said Holly Goline, CEO of Universal Pictures, said she had many feelings – excited, skeptical and inspiring but “mostly curious.”

“We are here now, right?” Julien said. “Let’s go.”

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